Massive fuck up, major PR and communications help needed. Blue Cross and Blue Shield of Georgia sent out their explanation of benefits information (with patient names and their information) to 202,000 wrong addresses. A small amount of wrong mailings contained social security numbers. Policyholders who received this incorrect info should contact Blue Cross immediately at 866-800-8776.
Massive opportunity for groups like LifeLock to pounce. Grrrrr.