Just Do It Just Turns 20.

17 07 2008

Two decades and billions of dollars later, “Just Do It” – the simplest tagline, the call to action, the three little words that gave, or at the very least solidified, Nike’s place in this world – turns 20 years old. It’s been the essence of winning, excelling at your sport, capturing the moments that matter to true athletes and those that adore them… talk about staying power and a relevance forever.

Here’s to the next win.

nike.com/courage – spots will air August 8th.


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