Elite cycling team Slipstream, now known-as Garmin-Chipotle, has added the global leader in satellite navigation as a sponsor.
Slipstream is all about clean competition (and argyle). In a sport that’s been brought to its knees by drug abuse, relentless accusations and winners stripped of their jerseys, Slipstream is saying what everyone says (until proven guilty). But with the recent signing of Gamin as a sponsor, Slipstream has a notable financial supporter on its side when others are losing sponsors.
Read more about the deal and announcement here, but also see how cycling, technology and promises to clean competition can help to turn the tide in international cycling.
[...] clean Tour promise deserves praise. 6 08 2008 Not long ago, we wrote about the Garmin-Chipotle Cycling team sponsorship deal and it’s commitment to be free from the drugs and blood doping [...]